The media day photoshoot for Keikico proved to be a resounding success. Despite limited time and budget, the team generated months' worth of content and videos. The carefully planned and executed approach resulted in a collection of breathtaking photos and captivating videos. The lifestyle photos effectively conveyed the brand's values and showcased the blankets in real-life scenarios, enhancing their appeal to potential customers. The revamped product photos successfully highlighted the blankets' features, contributing to an overall improved brand image. Ultimately, the photoshoot not only met but exceeded expectations, delivering outstanding results and leaving a lasting impression on both the brand and its audience.